Smart Selection Criteria
At MARSH & EVANS, we invest in safe and secure real estate in areas that we forecast will grow sustainably over the decades to come.
We help clients build wealth slowly (while paying down debt quickly). Risk needs to be considered at every part of your investment journey and that’s why we put measures in place to ensure our clients’ risk is minimised at every stage of the process. There’s nothing flashy about our selection process, but our research is comprehensive and takes place proactively and on a regular basis. Markets change and we adapt as required.
Here’s a brief overview of the Smart Selection Criteria that we use to analyse an investment area and property options. We thoroughly analyse macro and micro data.
We are borderless and invest all throughout the country. We invest in close proximity to Central Business Districts which will always offer various employment industries, therefore attracting local homeowners and tenants.
A snapshot of our Smart Selection Criteria
- Supply and Demand is key. We identify areas where there’s no mass supply of land between the selected area and the capital CBD.
- Land locked areas.
- Areas where there’s strong population growth forecasted which is sustainable long term.
- Vacancy rates are no higher than 3%.
- A greater percentage of owner occupiers to renters in the area.
- Rental yield must be favourable to the current and future position of the portfolio
- Proximity to schools, transport, shopping centres
- Infrastructure investment
- Demographics – are locals employed, attending university, on Centrelink or retired. What is the ratio of singles to families etc.
- What property type suits the area.
The above is a summary. We share the full criteria with each client we engage with.
We deploy our Smart Selection Criteria to qualify absolutely every deal we do, including all of our own. If there’s even one box of this not checked, we move on to another area. When we follow our strict criteria we generate success. And that process is then duplicated again and again to enable more success.